Need for Speed giving away a BMW M3

In what has to be one of the most extravagant promotions for a video game, EA is giving away a BMW M3 to help promote the latest in the Need for Speed series (called Shift). Apart from the M3, you can win NfS bags, t-shirts and more.

Here’s what you need to do – get on Twitter and start following @NeedForSpeed. In the spirit of the game, there are a number of missions that you’ll need to complete to enter to win. More info on their blog.

Contest ends 9/25/09 @ 11:59PM Pacific Time.