iPod’s booming popularity sparks rising interest in Apple-flavored solutions for the digital home marketplace
By Russell Redman – Digital Connect
One small device has lots of people singing a different tune about digital home solutions.
With more than 10 million iPod music players now in circulation, Apple is swaying a growing number of digital integrators, manufacturers and consumers to consider the Macintosh platform for home entertainment and networking, industry observers say.
The Cupertino, Calif., company sweetened the pot earlier this year with the $99 iPod shuffle flash memory music player and the $499 Mac mini desktop, both designed to give consumers–including Windows PC users–a cheaper entry point to Apple’s menu of “digital lifestyle” networking, software and hardware products. Also, the tiny Mac mini and new offerings like the iLife ’05 multimedia suite, along with existing products such as the AirPort Express/Extreme networking devices and the iSight Webcam, are whetting Mac users’ appetites for system add-ons.