Dell is getting deeper into the personalized PC market with the launch of the Studio Hybrid. You can customize the exterior look with one of 6 different colored sleeves (including the pricey bamboo option). The Studio Hybrid starts at $499, and is meant to be a general purpose PC, and even includes an HDMI port. Of course, you can customize it beyond its color, and can include for example a Blu-Ray Disc, a TV Tuner and WiFi.