Blogging for Business

By: Ramon Ray,

Weblogs are all the rage around the Internet. Can they help your business? Sure, with the right approach. By now I’m sure most of you have heard about blogging, an easy way to publish content to a website. You type what content you want (this is called a post), press one button and your content is now online for all the world to see. Blogging had been more affiliated with the personal musings of a teenager or some guy at the fringe of societal norms, but now blogging is getting more popular. At the last two major political conventions this summer, for example, bloggers (as those who blog are called) took a prominent role for the first time, reporting on the happenings of the convention.

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