Gina on Apple’s Advertising and Aesthetics

Gina Trapani from LifeHacker fame wrote a thesis on Apple’s Advertising and Aesthetics on her blog called Smarterware. While we don’t typically talk about other people’s blog entries or opinions, Gina’s article explains how Apple sells product and is well worth a read. The article, “Lessons from Apple on Advertising and Aesthetics“, describes Apple product… Continue reading Gina on Apple’s Advertising and Aesthetics